For those of us who become intimate with Google Adwords over the years, a lot of head scratching has historically been done over the implementation of quality score. Various blogs and articles have exposed particular details and shined a little light on Google’s calculation and usage. The latest SE Roundtable digest pointed me to this [...]
Archive for the ‘Strategy & Consulting’ Category
Here is a post that reports that all is not happy for some with their heads in the clouds.
Is Amazon EC2 Oversubscribed and Suffering from Internal Network Latency?
I am not directly involved with this, but figured I’d raise it in the blog.
There have been various reports from the community of Amazon EC2 users, that [...]
Want to get on the first page of Google’s results? Concatenate and minify those CSS and JS files. Matt Cutts of Google indicates that sometime in 2010 Google may formally incorporate page load speed into its organic search results rankings. It has already been doing this for some time in its quality score index for [...]
Gartner released a report last Thursday, November 12, which showed some market share movements in the mobile OS space. iPhone and RIM gained market share, while Symbian and Windows Mobile lost share. Android has gone from 0 to almost 4% of market share. This is in line with Gartner’s prediction that by 2012, Android will [...]
Is website speed critical to your business?
Consider: A study has shown that increasing response times by 500ms for Google reduced traffic by 20%. Response time increases of 100ms on Amazon decreased sales by 1%1! These are some pretty amazing figures.
The reason is probably that [...]
Interesting article with some key learnings that can inform how Web sites and applications ought to be built. Here are some key callouts:
To create the illusion of direct manipulation, a user interface has to respond in less than 0.1 second. This is a guideline for AJAX-style interactions that you create on sites. It’s got to [...]
An article in yesterday’s New York Times talks about how Amazon is increasingly becoming the general store of the Web, one of the few e-tailers to thrive amidst the general recession.
Sometime later this year, if current trends continue, worldwide sales of media products — the books, movies and music that Amazon started with — will [...]
Do you remember the 80’s TV commercial where the heroine, harried and overwhelmed by the worries of the moment, calls out to Calgon bath products for deliverance? (A sentiment resurrected by Southwest’s “Wanna get away?”)
I hear this same cry for deliverance fielding calls from nonprofit organizations struggling to stay on top of their contact and [...]
The Contact Us page plays a critical role in most websites. For many organizations, it is not much of an exaggeration to say that the entire website exists to support the Contact Us page. But how usable is your contact page? Despite its central role, Contact Us often fails to get the attention it deserves [...]
InfoWorld compiles its list of best open source software every year about this time. This is this year’s list. For some reason, likely tied to a misguided attempt to generate more page views, InfoWorld presents the list as a series of slides which load extremely slowly. In this post, I’ve pulled out all of the [...]